After tediously tracking calories and willfully shunning cravings, many a dieter has likely dreamt of a simple switch that, when thrown, could shut down hunger and melt away pounds—and scientists may have just found it.
The “it’s your own fault” view of obesity as a willpower issue does not hold up to logical scrutiny.
As far as I know, obesity is the only condition that has massively increased in humans, despite an overwhelmingly negative view of it by society, and shaming of sufferers. Look at smoking as an analog–despite how difficult it is to quit smoking, people have done so in huge numbers over the past few decades, while obesity has continued to rise, unabated, throughout the world. If it were a willpower issue, as smoking apparently is, we would most certainly not see this happening.
The foodstuff—that doesn’t quite look like food—lines grocery store shelves, fills office kitchen drawers, and hides squished at the bottom of backpacks and purses, preemptive strikes against future hunger emergencies. Not all bars are created equal, of course. “Protein bars” place emphasis on muscle building. “Energy bars” hone in on the concept of food as fuel, the snack to tide you over between meals. And “nutrition bars” target “health and weight-conscious consumers”—veiled language for the belief that nutrition bars are supposed to be for women.
So basically the same thing as every other “For X gender” product ever? Gotcha. Men’s chapstick is brilliant – it comes in a flat tube to fit in the pocket better. Because they don’t carry purses…
It’s not about the gender of the marketing – try it for yourself to determine if it works for you. There’s no absolute rule for nutrition in triathlon because everybody is different. Even within gender.
Shrinking the size of plates, knives, forks and glasses could go some way towards tackling over-eating and obesity, a study suggests.
Smaller tableware was identified as having a positive effect on consumption habits, along with reductions in portion size and food packaging. Researchers found that reversing the current “super-size” trend could lower average calorie intake by up to 16% in the UK and 29% in the US – the land of huge helpings.
I’m sure that this will work for some, and when others get hungry because they’re eating less – going for seconds might prompt reflection. But it doesn’t for my cousin… Last time I visited, they served as much in a single sitting as I consume throughout the week.